I’ve Always Had Big Dreams—But Getting Here Wasn’t Easy

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From a young age, I knew I wanted more. Not just for myself, but for others too. I dreamed of achieving something that most people considered impossible—of making an impact, breaking barriers, and helping people unlock their true potential. But the path to where I am today was anything but smooth.

I didn’t grow up with the freedom I have now. I fought for it.

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When I was a child, my first dream was to become a singer and dancer, so I pushed to enter competitions, even when my mother was against it. My father supported me and wanted me to record songs, but in the end, my mother won, and I turned my focus toward studying. I was always an excellent student—curious, self-driven, and deeply interested in psychology, science, and business.

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My mother wanted me to pursue medicine, while my father was an entrepreneur, running his own business. I was fascinated by both worlds. I loved science and understanding how things worked, but I also admired the freedom and independence my father had—never answering to a boss, structuring his own time, and negotiating deals with clients. I used to sit in on his business conversations, offering coffee or water just to be able to listen and absorb everything.

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But then life tested me in ways I never expected.

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Facing Adversity & Choosing the Harder Road

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When I was still in elementary school, my older sister developed clinical depression. It deeply affected my family, shifting my perspective on life and making me dive into psychology in an effort to understand what was happening and how I could help. At the same time, I was excelling in school and set my sights on getting into the best private high school in my country. The tuition was high, and my father was hesitant, but I fought for it—winning a scholarship through academic competitions.

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This became a pattern in my life: whenever I was given a choice, I picked the harder path, knowing that short-term struggle would lead to long-term growth. I could have gone to a regular high school in my hometown, but I chose to study harder, push my limits, and go after the best opportunities.

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When the time came to choose a university, I was torn between psychology and medicine. My love for psychology was undeniable, but after everything I had gone through with my sister, I felt mentally exhausted. I feared that working as a psychologist would force me to relive those painful experiences every day. So I applied for medicine instead, landing a spot in one of the best medical universities in Europe.

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I moved to Sweden alone, working as an Au Pair to cover my living costs while learning the language. It was during this time that I saw firsthand what a career in medicine looked like. The mother in my host family was a doctor, and I saw how exhausted and absent she was from her family. It made me realize that I didn’t just want a successful career—I wanted a life filled with freedom, energy, and time for the people I love.

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Even though I got accepted into medical school, I backed out at the last moment and switched to biotechnology engineering—which I hated. I didn’t drop out because I didn’t want to disappoint my parents, but earning that degree brought me no joy. When you pursue something that doesn’t align with your passion, it drains you. I was juggling university, multiple part-time jobs, and struggling mentally.

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This period led me to self-help books and coaching programs that completely transformed my mindset. I followed a Swedish mental coach, Johannes Hansen, whose work helped me regain my motivation and rethink my life. Inspired by him, I took a certification course and launched my first coaching business.

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It didn’t last long. Between my studies, work, and the high taxes in Sweden, I couldn’t sustain it. But the seed had been planted—helping people unlock their potential was something I was meant to do.

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The Discovery of Trading &

The Psychology Behind Success

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Then COVID changed everything. Lectures moved online, I lost one of my jobs, and for the first time, I had the flexibility to explore something new. That’s when I was introduced to trading.

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I fell in love with it immediately—not just for the financial freedom it could provide, but for the mental and emotional discipline it required. Trading was not just about strategy—it was about mastering your mind. I studied relentlessly, diving into every strategy out there—from price action, market structure, and SMC/ICT to Bollinger Bands, RSI divergences, MACD divergences combined with other confluences, and even Ichimoku cloud strategies. I spent money on courses and mentors, absorbing everything like I was back in university.

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When I got my first job in the prop trading industry, I realized just how valuable my knowledge was. Working with one of the biggest and most reputable firms at the time, I conducted interviews with over 100 elite traders, studied what separated the best from the rest, and consulted for 40+ prop firms—analyzing their data, understanding trader and business struggles, and, the best part, the connections. I connected with the best ones in the industry.

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One of the most inspiring stories came from a Dutch trader, who had been in a wheelchair after a car accident. Doctors had said he would never walk again. But through relentless mental reprogramming, discipline, and belief, he not only regained his ability to walk but even returned to the gym. His story, along with others, deepened my understanding of mindset mastery, neuroscience, and the power of subconscious reprogramming, they gave me guidelines where to dig deeper.

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The biggest lesson from talking to many successful traders? Detachment.

The best traders weren’t emotionally attached to outcomes. Fear, self-sabotage, and hesitation killed more careers than bad strategies. I knew then that mindset mastery was the real key to success—not just in trading but in every area of life.

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The Turning Point: Healing & Holistic Transformation

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Even though I had discovered my passion, I was pushing myself too hard. I was overworking, battling constant anxiety attacks, and experiencing severe burnout. Therapy helped, but the real, lasting transformation came through holistic healing.

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I travelled to Asia, attended retreats, and went through holistic therapies that reprogrammed my subconscious mind. The most life-changing moment happened during an art therapy session focused on inner child healing—on April 13, 2024. From that day on, everything shifted.

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Now, as I write this in February 2025, I’ve been completely free from anxiety for eight months, living a life that feels like pure alignment, happy, fulfilled, and truly high on life—attracting the right people and the right opportunities and helping others do the same.

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Why I Coach

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I know what it feels like to be stuck. To be trapped by fear, limited by self-doubt, and overwhelmed by life’s uncertainties. But I also know that transformation is possible—because I made it.

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My mission is to help leaders, traders, and high achievers break free from their own limitations, reprogram their mindsets, and step into a life of clarity, success, and fulfilment.

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Whether you’re looking to master your emotions, level up in trading, or build a life that excites you daily, I’m here to help you do it. The next level starts within.